From online trunk shows to virtual golf lessons and single-cart policies, April was one of the busiest months for golf-related activity in the history of the Bluffton, S.C. club. As Belfair reopens to the “new normal,” General Manager Ken Kosak, PGA, says many of the programs established in golf while operations were restricted will remain in place, to help with the club’s overall preparedness for hurricane season and other possible disruptions.
“The Road Back” video series from Club + Resort Business provides fresh insights into how club and resort properties are meeting the challenges posed by the pandemic and finding new and innovative ways to boost business levels and start their return to full operation.
In this episode, we get insights from Ken Kosak, PGA, General Manager of Belfair in Bluffton, S.C., for how his club emerged from the pandemic restrictions just in time to ready for hurricane season. In addition to bolstering pro shop sales with custom orders, members have embraced the new single-rider cart rules and enjoy 18-hole rounds in 3.5 hours.
(Viewing time: 7 minutes)
Upcoming episodes, will feature how clubs are holding membership interviews and Board meetings via Zoom; successfully hosting golf tournaments while maintaining CDC guidelines; and more.
If you have a great idea or success story you’d like to see featured on a future episode of “The Road Back,” contact [email protected].