The improvements planned at Tennessee Grasslands Golf and Country Club in Gallatin, Tenn. include golf course renovations, a new event center, and the addition of an outdoor bar and dining area. Construction is expected to start in 2024. “We now offer more facilities and amenities than ever before and have established Tennessee Grasslands as one of the top clubs in Middle Tennessee,” says Bob Goodall, founder of Goodall Homes and one of the country club’s owners.
Tennessee Grasslands Golf and Country Club in Gallatin, Tenn. is investing $16.08 million in a capital improvements program which started in 2021 and is expected to be completed in 2025, the Nashville Business Journal reported.
“The future of Tennessee Grasslands has never been brighter,” said Bob Goodall, founder of Goodall Homes and one of the country club’s owners. “Our team has done a great job in identifying the investments needed to provide a world-class member experience. We now offer more facilities and amenities than ever before and have established Tennessee Grasslands as one of the top clubs in Middle Tennessee.”
The project was first initiated in 2021.
Among the improvements, according to the Nashville Business Journal, are:
• Golf course renovations, including a newly constructed nine-hole short course, Bermuda greens and bunkers and improvements to practice facilities and two existing golf courses;
• A newly constructed, 7,800-sq.-ft. event center;
• The addition of five TrackMan Indoor Golf Simulators, as well as a bar and lounge, to the Performance Improvement Center;
• Clubhouse renovations including the addition of an outdoor bar and dining area. Construction is expected to begin in 2024; and
• A racquet sports facility, which includes four tennis courts and a seasonal dome, which allows players to use the facility through the fall and winter months.
“As a result of continuing population and employment growth in the Gallatin area and our company’s significant investment in facilities expansion and renovation, membership activity at Tennessee Grasslands has been robust,” Timothy Cole, Grasslands CEO, said. “Our membership has grown by 12% since the end of 2020, and there has been more than a fourfold increase in full initiation fees over the same period.”
While Tennessee Grasslands is growing, high operating costs and persistent need to renovate and update facilities have led many clubs across the country to close, the Nashville Business Journal reported.
The number of country and private clubs has fallen from 11,407 in 2014 to 9,909 in 2023, according to research by IBISWorld and analyst Michal Dalal. Demand to join many clubs is high — with the percentage of clubs having a waitlist climbing from 25% before the pandemic to 50% today — but so too is the cost of membership. Membership dues and fees nationwide increased by about 39% from 2006 to the onset of the pandemic in early 2020, according to the Producer Price Index for membership dues and fees at golf courses and country clubs – a product of the Federal Reserve Bank of St. Louis.
From December 2021 to September 2023, membership dues and fees have increased by an additional 26%, the Nashville Business Journal reported. Gallatin, like all of Middle Tennessee, has experienced prodigious growth in recent years. The city, located about 30 miles northeast of Nashville, added nearly 2,300 new apartments between 2018 and 2022, and is expecting much more in the coming years.
Tampa-based Kolter Land is in the process of developing a 665-acre master-planned community, Nexus, which will bring a total of 1,350 new residences to the city over the next five years, the Nashville Business Journal reported. The city has also attracted significant commercial growth. Gallatin is home to one of the region’s biggest construction projects – Meta Platforms’ (Nasdaq: FB) 800-plus acre data center development. The company formerly known as Facebook has invested more than $1 billion into the project.