From the PGA Show in Florida to the Golf Industry Show in California, industry suppliers had plenty of exciting new products and services to brag about.
CMAA World Conference and Club Business Expo Visits Nashville Feb. 24-28
Featured speakers at the 92nd CMAA World Conference on Club Management and Club Business Expo will include Archie and Cooper Manning, who will be joined by ESPN college football analyst Kirk Herbstreit; Colonel Nicole Malachowski; Olympic ice-skating champion Scott Hamilton; and Sarah Robb O’Hagan, founder and CEO of Extreme Living.
Indoor Golf Options Generate Revenue Rain or Shine
Embracing the latest simulator and shot-tracking technology and bringing it under cover is helping club facilities attract new customers and generate extra year-round revenue—from F&B as well as golf.
The New Breed of Club
They go by many different names and often go out of their way to avoid the “club” label altogether. But post-recession realities have combined with the transition to Millennials and the undeniable influence of Topgolf to spawn a host of new concepts that are redefining the industry. There is no clubhouse; instead, there’s a “base…
Brookhaven CC Debuts High-Tech “Drive Zone”
The ClubCorp property in Farmers Branch, Texas, is ramping up the driving-range experience with the interactive amenity that debuted the week of June 18 and features putting greens, an outdoor lounge, and a full-service menu, and will be open to the public and available for event rentals. “Alternative entertainment like the Drive Zone involves golf,…
Billy Casper Golf Partners with Topgolf
Under the alliance, the golf operator will install Topgolf’s Toptracer Range platform, branded as Launchbox Golf, at select BCG facilities nationwide. The technology uses 21-inch monitors mounted in each hitting bay to display the shape of each shot, distance, ball speed, launch angle, height and more, all saved to a user’s profile. Billy Casper Golf…
ClubCorp Partners with Topgolf, Acquires Medina (Minn.) G&CC
The strategic alliance will result in Topgolf providing new technology and benefits for ClubCorp members, and ClubCorp providing special offers and experiences at its properties. At Medina Golf & Country Club, ClubCorp plans to spend more than $2.5 million in two years to update the clubhouse, patio, golf course, practice facilities, and aquatics. Topgolf® is…