On-site sales outlets are expanding and redefining their retailing approach, to broaden the appeal and reach of a club’s brand.
Hurstbourne CC Plans Facelift for 100-Year-Old Clubhouse
The $2 million upgrade at the Louisville, Ky., property will gut and update the 30-year-old pro shop, create a family-friendly sports bar and dining area, modernize the formal dining room, expand the outdoor dining space, restore the original wood flooring in a new cocktail room, and add new furniture throughout.