National Golf Foundation Consulting will launch a $22,500 study aimed at ramping up the Harlingen, Texas golf course’s operations and boosting its revenue. The golf course has been losing money, forcing the city to dip into its general fund to offset shortfalls.
Texas Course Sells Ad Space Throughout Grounds
The Tony Butler Golf Course in Harlingen, Texas has partnered with a marketing company to sell ads on “everything from the benches to the flags to the tees.” Through the agreement, the course gets 15 percent of revenues generated by the ads. The Tony Butler Golf Course, the municipal course in Harlingen, Texas, has…
Harlingen (Texas) CC Reports Membership Growth
The club has sold more than 81 memberships, increasing its dues line by $123,000 annually, since June 2017, coinciding with when it brought in Mosaic Clubs as its management firm. It is now running a “Swing Into Spring Savings” membership promotion through the end of June that will waive initiation fees and provide a month…
Harlingen (Texas) CC Improves Financial Outlook
The property suffered losses due to Hurricane Molly in 2010 and a green burnout in 2014, but is experiencing a turnaround as it reduces expenditures and members pitch in to help out. The property recently agreed to be managed by Mosaic Clubs & Resorts, and a new General Manager will be brought on next month.…
Harlingen (Texas) CC Seeks to Change With the Times
The south Texas club leveled off to around 400 members after peaking at 700 ten years ago. “The private club industry got a wakeup call,” says GM Jeffrey Murray. “What once was dad’s playground, now mom is controlling the roost. When mom isn’t happy, nobody is happy, so we realized we need to focus on what we can do for mom and the kids.”
Sharing the Love of Food at Harlingen CC
Executive Chef Gerald Anchelo of Harlingen (Texas) CC strives for great food in an creative and ever-evolving environment. From humble beginnings in Queens, N.Y., Chef Gerald Anchelo of Harlingen (Texas) Country Club grew up preparing Italian food every Sunday with his grandmother, Ida Nocchi, reports Kayleigh Sommer of the Valley Morning Star in Harlingen. To Anchelo, who…
Treasure Hills GC For Sale
The Robert Trent Jones Sr.-designed property in Harlingen, Texas is officially on the market. The daily fee golf course is situated on 189 acres, and another 70 acres of adjacent land suitable for residential development is available for sale. The property will continue to operate throughout the sales process without interruption.