Hitting the Moving Targets

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As club membership diversifies and club activities continue to expand, club communication strategies must also widen to cover all informational outlets and preferences. Addison Reserve CC’s new website (pictured) was designed with simplicity in mind, emphasizing easy navigation between pages and video vignettes, including a video overview of the property on the home page.   […]


Keeping the Noise Down

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Champions Run added a surprising element to its formal New Year’s Eve party by renting headphones and creating a “silent disco.” While enjoying the Austin City Limits music festival in Austin, Texas last year, Ben Lorenzen, Creative Director of Champions Run in Omaha, Neb., discovered a peculiar sight. It was a tent, filled with thousands […]


How Clubs Are Reinventing Snack Bars

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With fresh, fast and casual fare, snack bars are becoming one of the hottest dining spots at the club. When someone asks Ben Lorenzen what he does for a living, he smiles and says, “I run a small restaurant.” In truth, Lorenzen is the Creative Director and Director of Aquatics & Fitness at Champions Run […]


Breaking News

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Through its Kids Newscast, Champions Run is spreading the word about its youth events by putting kids front and center.


Monday Drivers

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At Champions Run in Omaha, Neb., the “Taco Ride” combines on-site exercise with an energetic, party atmosphere that appeals to all ages.


Reality Check

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Town & Country Club’s seminar for employees on how to handle active shooter situations and workplace violence proved to be “the absolutely best-received seminar ever conducted for my staff,” General Manager/COO Vincent Tracy said.