Desert Rose in Las Vegas will be re-branded with a new name and logo, and feature a renovated golf course and 4,400-sq. ft. clubhouse. KemperSports will also oversee Nuevo Vallarta, Puerto Peñasco and Riviera Maya in Mexico.
KemperSports announced that it has been selected by Clark County, Nevada, to manage Desert Rose Golf Course in Las Vegas. Originally designed by Dick Wilson and John Lee in 1964, Desert Rose will re-emerge after undergoing a full re-design by Randy Heckenkemper.
In addition to the newly created golf course, Desert Rose will be re-branded with a new name and logo in order to reposition the golf course in the Las Vegas market. The newly renovated golf course will also feature a 4,400-sq.-ft. clubhouse which will provide the local community with a local gathering place featuring a golf shop as well as full service restaurant and bar.
“We believe KemperSports is the right partner to re-open our iconic golf course,” said Lonny Zimmerman, Clark County Representative. “Their expertise in opening new courses as well as their experience in managing a large number of municipal properties made them an ideal choice to manage Desert Rose.”
Closed for more than two years while the construction was taking place, Desert Rose will re-open to the public in fall 2015. The renovation allowed for each golf hole to be carefully contoured in order to retain the subtle movement throughout the routing while also shifting each hole away from surrounding homes and widening of the fairways to increase the playability of the municipal asset.
“The golf course was an iconic course in the Las Vegas market,” said KemperSports CEO Steve Skinner. “We look forward to a new beginning for Desert Rose and establishing it as a great new golf experience.”
KemperSports will also provide management of Vidanta Golf properties Nuevo Vallarta, Puerto Peñasco and Riviera Maya in Mexico. Grupo Vidanta, a developer of tourism infrastructure and resorts in Mexico and Latin America, made the announcement.
The portfolio of golf courses, which include a Greg Norman Signature design and three Nicklaus Design courses, are KemperSports’ first properties in Mexico. Vidanta Golf is currently Mexico’s largest golf course operator.
“We feel KemperSports is the best partner to fulfill our goals of achieving the highest standards of quality and exceptional service at our golf properties throughout Mexico,” said Michel Beuffe, CEO of Grupo Vidanta.
The Five-Diamond Vidanta Resort in Nuevo Vallarta will soon house Vidanta Golf’s premier property, a Greg Norman Signature design golf course, slated to open in December 2015. Visitors to Vidanta Nuevo Vallarta can also enjoy an 18-hole Nicklaus Design course that winds through the lush jungle landscape, or take in world-class instruction at The Jack Nicklaus Academy of Golf. Tom Stickney, a Golf Digest Top 100 Instructor, leads the state-of-the-art training and practice facility. Future plans at Nuevo Vallarta call for a lighted par-3 course to open in late 2016.
The Vidanta Puerto Peñasco property to be managed by KemperSports is set against a breathtaking backdrop of the Sea of Cortez, located an hour and a half south of the U.S. border. The highly touted, 18-hole Nicklaus Design delivers panoramic ocean views on 12 holes and incorporates the natural desert and sand dunescapes into the playing area.
The KemperSports portfolio in Mexico is rounded out by the Nicklaus Design par-3 course at Vidanta Riviera Maya, located a few miles south of Cancun. The course winds through the Mayan jungle, enjoys year-round playable temperatures and delivers shot values you would expect on the finest 18-hole courses—making it a top destination choice for novice and avid golfers.
“The Vidanta golf properties are part of some of the finest resorts in Mexico,” said Skinner. “We look forward to working closely with the marketing and ownership groups to enhance all areas of the operation and provide the Vidanta guests with an unparalleled golf experience through great customer service commensurate with the guest experience at the five-star Vidanta Resorts.”