Fountain Life, whose mission is to change healthcare from reactive to preventive, will be the exclusive 2023 sponsor of GWI’s Wellness Moonshot campaign to create a world free of preventable disease. The GWI will work closely with Fountain Life’s executive team to create programs that can meaningfully impact behavior change worldwide.
The Global Wellness Institute (GWI), a leading research and educational resource for the $4.4 trillion global wellness industry, announced that Fountain Life will be the exclusive sponsor for The Wellness Moonshot: A World Free of Preventable Disease in 2023. This is a groundbreaking public-private partnership between two organizations whose missions are closely aligned.
The Wellness Moonshot, launched by the GWI in 2017 with the support of medical leaders Dr. Andrew Weil of the University of Arizona, Dr. Michael Roizen of the Cleveland Clinic, and Dr. Richard Carmona, former US Surgeon General, has worked to bring together global wellness leaders to eradicate preventable disease. This initiative has brought its themed monthly wellness education campaigns into global workplaces, schools and homes, impacting more than 160 million people. Fountain Life is a fast-growing company that aims to create a newly preventative healthcare model through data-driven technologies that can identify and treat illnesses at their earliest stages.
Fountain Life’s cofounders are high-profile medical leaders and entrepreneurs that know how to make an impact and reach millions: Peter Diamandis, MD, founder of over 20 companies and named one of the World’s 50 Greatest Leaders by Fortune; Bill Kapp, MD, orthopedic surgeon and serial entrepreneur; Robert Harari, MD, surgeon, biomedicine entrepreneur, and stem cell pioneer; and Tony Robbins, philanthropist, entrepreneur, and a household name for his ability to inspire people.
C+RB reported on the Bonita Bay Club in Bonita Springs, Fla. introducing a “Biotech Bar” to members in conjunction with Fountain Life in the April issue.
The GWI and Fountain Life’s executive team will work closely together in 2023 to dramatically expand the reach and resources of the Wellness Moonshot to help many millions more people make healthy changes.
The human and economic costs of not focusing on prevention: Creative initiatives that could help move the needle on prevention are direly needed. Global healthcare expenditures have more than doubled in the last two decades, reaching $8.5 trillion annually, but according to the World Health Organization, obesity, diabetes and hypertension rates have also more than doubled in roughly the same time. Seventy-four percent of all deaths globally are now a result of noncommunicable diseases, the vast majority of which are preventable chronic diseases that, the World Economic Forum estimates, will cost the world a staggering $47 trillion by 2030.
The partnership is not only with GWI, but with its sister organization, the Global Wellness Summit. Fountain Life is a Diamond Sponsor of the conference being held in Tel Aviv, Israel from Oct. 31 to Nov. 3 and Dr. Bill Kapp, the company’s CEO, and Rakesh M. Suri, MD, D.Phil, its president and chief medical officer, will be featured on panels on the future of longevity science.
“Fountain Life’s partnership with the Global Wellness Institute and the Wellness Moonshot marks the beginning of a first of its kind campaign to leverage today’s innovators from the medical, health and wellness industries to develop a healthcare model centered around eradicating preventable disease in 2023. By utilizing a data-driven approach that focuses on the diagnosis and prevention of illnesses, Fountain Life may contribute to changing the course of global health by empowering individuals to be the leaders of their own longevity. The Global Wellness Institute brings together international leaders at the forefront of health and wellness, and we are honored to participate in this effort to invent a new health paradigm,” said Bill Kapp, M.D., Fountain Life CEO.
“There are moments in life when the planets align, and that is what happened on a call with Fountain Life leadership. As they described their mission, it was as if they were reading the mission of the Wellness Moonshot,” said Nancy Davis, GWI chief creative officer and executive director. “We knew we had found perfect partners with whom to take this project to the next level. With the prominence of Fountain Life’s executive team, their revolutionary business model, the global reach of the Wellness Moonshot, and our shared commitment to eradicating preventable disease, we could not be more excited about 2023.”