The service that allows clubs to arrange games between like-minded golfers and fill openings on tee sheets will now organize “casually competitive” tournaments played in a variety of formats and contested through one round a month over six months.
Find A Game®, the suite of tools designed to allow clubs and resorts to arrange games between like-minded golfers and fill openings on their tee sheets, has announced its first Match Play Series. These “casually competitive” tournaments are being created to help daily-fee and corporately-owned private courses sell additional tee times, according to Find a Game.
Find A Game has partnered with management firms and groups including American Golf, Century Golf, Escalante Golf, the Alamo City Golf Trail, and the TPC Network to launch the specially designed Match Play Series tournaments at many of those organizations’ properties. The first seven events, which will conduct their opening rounds in October and will be played in a variety of formats, for one player and two-person teams and at net and gross, will be contested through one round a month over six months.
The opening series of matches will generate incremental sales of more than 5,000 tee times at the inaugural seven host courses, according to Find A Game, which will manage the sign-ups and pairing brackets in a format that is exportable to Golf Genius, to reduce the work for each club’s professional staff. Competitors can also can book their tee times directly through Find A Game.
Find A Game uses proprietary technology to match golfers, using web, e-mail or mobile platforms, by skill set (handicap) as well as frequency of play, age, their attitudes toward the game (from answers to questions such as “Are you more like Judge Smails or Al Czervik?”), and other elements that help find new, compatible playing partners. The technology also powers a tee-time-filling function, “RevPAR Booster,” that lets courses send e-mails to alert golfers to available tee times and compatible pairings.
The service is free for golfers and also provides them with additional features such as an exchange designed to help them gain access to private courses via their network of friends.
“As a software entrepreneur, I knew that automating the process of arranging a game and integrating it with electronic tee sheets would increase play and significantly impact a course’s profitability,” said Lee Blaylock, CEO of Find A Game, Inc. “Our Match Play Series does all that while adding the fun and competition of a tournament, but one that fits the golfers’ schedules, doesn’t tie up the course, and doesn’t give the pro shop extra work.”
Added Jeff Whitt, Principal/SVP, Public & Resort Courses at Century Golf Partners: “Century Golf is excited to be working with Find A Game to increase rounds and connect golfers with similar interests and playing styles. We’re also happy to be among the first course operators to roll out the Match Play Series, bringing a unique tournament format to our loyal golfers. It’s a win-win for everyone.”
For more information on Find A Game, go to www.findagame.io