Club + Resort Business

  • Home
  • Course+Grounds
  • Design+Renovation
  • Food+Beverage
  • Golf
  • Management
  • Technology
  • Top Ranked
    • 2022 Top Ranked Racquet Facilities
    • 2022 Aquatics & Pools
    • 2022 Fitness & Wellness Centers
    • 2022 Culinary Experiences
    • Locker Rooms
    • Patios
    • Pro Shops
  • People
  • Resources
    • C+RB Playbooks
      • Culinary Playbook
      • Kitchen Equipment and Design Playbook
      • Maintenance Employees Playbook
    • Digital Issues
    • ECM Awards
    • FAQ
    • Leaders in Clubs + Resorts
    • Podcasts
    • Sponsored Content
    • 2022 Club + Resort Business Leadership
    • Videos
      • The Road Ahead/The Road Back
      • Unboxing Videos
    • Webinars
      • Membership Marketing Webinar Series

Everyone Wins During Champions Run Mascot Races

By Phil Keren | June 16, 2022

The Omaha, Neb. club was looking for ways to entertain members while they were at the pool last summer. When a video of a mascot race at a Washington Nationals game was shown, the Kraken Server Races were born.

Great ideas are everywhere. You just have to keep your eye out for them.

Brogan Kanger, Assistant Manager and Internship Coordinator at Champions Run in Omaha, Neb., says club officials were looking for ways to entertain members while they were at the pool last summer.

The club’s general manager showed co-workers a video of a mascot race at a Washington Nationals game and the Kraken Server Races were born.

Ben Lorenzen, the club’s Creative Director, notes the races symbolize Champions Run’s  effort to keep members engaged.

“We’re looking for ways to entertain our members throughout the day,” Lorenzen says.

Champions Run’s primary mascot is Kraken, an orange octopus wearing a pirate hat, but the club has four other mascots: a green gator, a yellow sea dragon, a red ray, and a blue barracuda. Four lifeguards donned the costumes, and raced one another on the pool deck. A child is paired with a mascot and sits in a chair. The mascots ran to the pool deck bar, grabbed a slushie, delivered it to the child they’re paired with, returned to the bar to retrieve a cream pie, scampered back and gently put the pie in the child’s face.

“People would stand by whoever they thought was going to win and … whatever mascot won, everyone who bet on that mascot won free ice cream,” Lorenzen says.

The impromptu races were shown on the club’s social media outlets and has helped attract some new members.

“It’s just one of those things that helps us stand out,” Kanger says. 

Tell Us What You Think! Cancel reply

You must be logged in to post a comment.

Related Articles Read More >

Young man, young woman walking off a golf green
A New Generation Discovers Golf
Golf course with bunkers and putting green in front of cluubhouse
Sending a Sustainable Message at Royal Melbourne CC
large patio with fire pit and decorative lighting
Bridging the Gap at the Bridgewater Club
pub with blue walls, orange seats and a stamped ceiling
Clubs Meet Demand by Refreshing the Watering Hole
Top Ranked Private Club and Resorts

C+RB Newsletter Sign Up

Club and Resort Chef

ClubandresortChef

Club + Resort Talks

July 28, 2022
Capstone Hospitality Helps Clubs Maximize Membership Opportunities
See More >

Club + Resort Business Digital Editions

Club & Resort BusinessBrowse the current issue and archived issues of Club & Resort Business in an easy-to-use, high-quality format. Bookmark, share and interact with the leading club and resort magazine today.



Club + Resort Business
  • About
  • Contact Us
  • Advertise
  • Submit Industry News
  • New Print Subscription
  • Manage Current Print Subscription
  • Email Newsletter Sign Up
  • Club + Resort Chef
  • Club + Resort Chef Association
  • Club + Resort Chef Recipes
  • Chef to Chef Conference

Copyright © 2022 WTWH Media, LLC. All Rights Reserved. Site Map | Privacy Policy | RSS

Search Club + Resort Business

  • Home
  • Course+Grounds
  • Design+Renovation
  • Food+Beverage
  • Golf
  • Management
  • Technology
  • Top Ranked
    • 2022 Top Ranked Racquet Facilities
    • 2022 Aquatics & Pools
    • 2022 Fitness & Wellness Centers
    • 2022 Culinary Experiences
    • Locker Rooms
    • Patios
    • Pro Shops
  • People
  • Resources
    • C+RB Playbooks
      • Culinary Playbook
      • Kitchen Equipment and Design Playbook
      • Maintenance Employees Playbook
    • Digital Issues
    • ECM Awards
    • FAQ
    • Leaders in Clubs + Resorts
    • Podcasts
    • Sponsored Content
    • 2022 Club + Resort Business Leadership
    • Videos
      • The Road Ahead/The Road Back
      • Unboxing Videos
    • Webinars
      • Membership Marketing Webinar Series