The Bear’s Den will feature two 25-by-20-foot hitting bays for instruction and club fitting with putting surface flooring, two Trackman 4 launch monitors, a V1 slow-motion video system, and a Boditrack Golf Pressure System. The Banner Elk, N.C., facility is being built over the winter.
During winter 2016, Elk River Club in Banner Elk, N.C., is constructing The Bear’s Den, a state-of-the-art golf learning center.
The facility’s aesthetics mirror Elk River’s mountain-styled clubhouse. Inside, two 25-by-20-foot hitting bays are available for instruction and club fitting. The bays, with putting surfaced lined flooring, boast two Trackman 4 launch monitors, a state of the art V1 slow motion video system, and a Boditrack Golf Pressure System that measures weight distribution in the player’s feet during their swing. The Bear’s Den has paired up with Titleist offering a full club fitting experience and a Scotty Cameron putting lab.
Available to the Elk River members and their guests on a daily basis, the facility will be home to a top PGA Tour instructor, Director of Instruction Jeff Pierce. Pierce previously spent a three-year tenure as the senior instructor at Butch Harmon Floridian, home to many of the PGA Tour’s best players, and his current and previous students consist of Brooks Koepka, Dustin Johnson, Ricky Fowler and Derek Fathauer. During Elk River’s winter season, when he isn’t traveling with his tour players, Jeff can be found in Atlanta as the Assistant Coach for Georgia Tech’s golf team.
Director of Golf Brian Newman is an ACE-certified personal trainer in Golf Coordination and Injury Prevention, and owns Golf Fitness X, a golf-specific cross training program. Newman provides this programming to the members on a weekly basis. Prior to taking over the golf department, Newman spent time as the Lead Instructor for the Andy Scott School of Golf, and is also an AimPoint Express Green Reading Instructor, making him one of only ten instructors in the Carolinas to be certified.
“With this facility and our offerings we can provide the best opportunity for our members to improve and enjoy the game of golf,” said Newman. “Be on the lookout for more of these learning centers popping up around the country providing technology to improve golfers, but we can assure you, you won’t see one quite like the Bear’s Den and its inhabitants.”