Last month, CYBEX rewarded customers who purchased a “CYBEX Sweet Spot” fitness program in 2010 with an exclusive event hosted by PGA TOUR legend Greg Norman.
In 2010, CYBEX and Norman announced a golf fitness partnership to help everyone from TOUR Pros to recreational players exercise to improve their overall health, as well as their golf games. “The event is one way that Greg and CYBEX are looking to showcase our partnership, CYBEX’s premium equipment, and Greg’s own golf exercises powered by CYBEX,” said Larry Gulko, Chief Marketing Officer at CYBEX.
The “Stay and Play Event” took place at Tiburon Golf Club and The Ritz-Carlton Golf Resort in Naples, Fla., home of Norman’s Shark Shootout. Immediately following Ian Poulter and Dustin Johnson’s Shootout victory, CYBEX welcomed guests with a four-star meal hosted by Norman.
The following day, participants enjoyed breakfast and an 18-hole golf tournament on Tiburon Golf Club’s gold course. Norman played a hole with each foursome and shared golf stories, as well as a few fitness and golf tips. “It was great to be out on the course with these industry leaders who understand the benefits of fitness to their club members—and their golf games,” Norman said.
The round of golf was followed by a luncheon at Tiburon Golf Club, where Norman handed out awards to the top finisher and took questions from the participants. To close the two-day event, CYBEX hosted a customer dinner.
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