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Fiddler’s Elbow Country Club
Rank:9
811 RATTLESNAKE BRIDGE RD
BEDMINSTER, NJ 7921
Phone: 19084392513
CLUB / RESORT DATA | |
---|---|
Pro Shop Total Sq. Ft. | 1,800 |
Annual Revenues | $2,500,000 |
Number of SKUs | 986 |
% of total revenues are hard goods? | 30% |
% of total revenues are soft goods? | 70% |
Club Fittings? | Yes |
Number of Demo Days | 3 |
Pro Shop Ownership | Club |
The club’s mission statement is “to enhance the lives of members and guests by providing them with ‘Wow’ moments they can’t live without.” This level of standard is enhanced daily by the entire golf staff and reflected in customer service that differentiates the Fiddler’s Elbow shop from other establishments.
Whether it’s by providing customers with assistance on the floor or over the phone, delivering purchases to their car, or assisting with a variety of corporate order needs, the staff strives to add personal touches that make all member and guest experiences unforgettable. Guests from around the world constantly complement all aspects of the golf shop, whether it be its creative merchandising, the wide variety of merchandise offerings, or the exceptional customer service.
Appropriate time is devoted to training all staff and seasonal interns on how to manage and refine the shop’s operation on a regular basis and to maintain an excellent appearance and variety of merchandise even with such a large volume of play (on most days, the shop operates while over 400 players check in for their rounds).
The staff is also incentivized with sales competitions and educated on why the golf shop is such an integral part of Fiddler’s Elbow’s overall golf operation. When the staff fully grasps the importance of the golf shop, it becomes completely engaged in helping to ensure its success, creating a win for the entire team as well as members and guests.