First, the good news. The booming economy means that the demographic that would join a club will have more disposable income, and membership may actually grow. Every economic indicator says it will. Now, the challenges. First and foremost will be hiring and staffing. With an economy that has more jobs available than people to fill […]
Mike Keiser and his family members are playing an increasingly influential role in the game of golf. And keeping their glass more than half-full in the process. Is golf’s glass half-full, or half-empty? Readers of the recently released Annual Golf Industry Report from the National Golf Foundation (NGF) will tell you that, despite the ongoing […]
If you are paying a premium for seasonal help above the regional average, you become the place people want to work, as opposed to where people are willing to work. As the club season kicks into full gear, we are going to be faced with something we haven’t faced before: full employment. I cannot walk […]
The next club I hear of that solved its membership problem solely with a low cost of entry and reduced monthly fees will be the first one I hear of.
Any club can afford cash bonuses and other training incentives that can lead to better service, more professional and motivated staff, and higher-quality food.
With attracting new members at the top of every club’s strategic agenda, having an abundance of up-and-coming management talent will help to keep the industry relevant. We went to press with our March issue just before heading off to San Francisco and Seattle, for two events that have had remarkable growth over the past 10 […]