Few think that Topgolf is a threat to the traditional golf club because the experience is so different. But it touches golf, and it has the potential to be disruptive—or to help grow the game.
Short of having Shakespeare’s wish to “kill all the lawyers” finally come true, club-related lawsuits are now an unfortunate part of the business that managers should be prepared to deal with.
An automatic gratuity is nothing other than a forced entitlement that makes sure the revenue is there to support the staff. The true costs are masked and called something else.
Not surprisingly, the reports that we’re getting from Texas and Florida clubs just weeks after Harvey and Irma hit are already more about progress than pain.
Emphasizing the value of recognizing and considering “many sides” should be an important aspect of staff training and development.
It is becoming more obvious that the successful club of the future will be a community gathering place that might also happen to have a great golf course.