The White Paper, titled “Getting Up To Par With Social Media At Your Golf Course,” provides an overview of platforms such as Facebook, Instagram, Google, Yelp and others, and offers marketing tools to support a course’s campaign.
This week Chronogolf has released its most recent white paper “Getting Up To Par With Social Media At Your Golf Course.” The white paper will accompany the February theme for Chronogolf’s Blog, which is social media strategy.
The white paper covers detailed marketing strategies for every major social media channel, as well as implementation plans with recommended marketing tools. The white paper also explains key performance indicators (KPIs) and metrics to consider when implementing organic and paid social media marketing campaigns.
Getting Up To Par With Social Media At Your Golf Course covers four key points in-depth:
– Why is social media powerful?
– Building a social media strategy for your golf course
– Overview of Facebook, Instagram, Google, Yelp, and others
– Marketing tools for supporting a social media campaign
“We created ‘Getting Up To Par With Social Media At Your Golf Course’ for any golf operator that is not currently satisfied with the performance of their social media channels,” Chronogolf Blog editor Alex Lavoie said. “We know that golf operators are looking for ways to reach all golfers, especially young people, and we believe that a properly executed social media campaign is an excellent and cost effective way to engage your local audience.”
The white paper was published on January 5. Download the free white paper here.
Chronogolf provides cloud-based software and marketing solutions to golf courses ranging from online booking, online tee sheet, member management, tournaments management, customer loyalty and point of sale solutions for pro shops, snack bars and restaurants. More than 500 golf courses use Chronogolf, which is based in Montreal, as their software provider across the world.
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