Minimal-resistance training is helpful in building strength to improve movement. While yoga and pilates classes can help with flexibility and overall body awareness, they tend to be more than what most golfers are looking for. A variety of fitness options—as well as educating members in basic nutritional knowledge—will increase the value of a membership while…
Matching Fitness Equipment with Performance Goals
The days of selectorized gym equipment machines are behind us, yet we have been slow as an industry to make the investment to upgrade to the proper equipment. An important aspect of member retention and use is making sure the current offerings of the gym meet the users’ demands. The current trend is for more…
Golf Performance Centers Take Clubs to the Next Level
Advancements in equipment are often credited (blamed) for the massive distance increases we’re seeing on the PGA Tour, but Keke Lyles, Director of Fitness and Recreation at The Bridges Rancho Santa Fe, says there’s more to the story. “Country clubs and resorts have the unique ability to provide a massive resource to the everyday golfer as…