iFit Inc. and Arcis Golf have expanded their partnership to include exclusive fitness equipment installations and new content production rights across Arcis Golf’s collection of lifestyle clubs.
Building on their collaboration, which launched in 2025, iFit and Arcis Golf are deepening their relationship through a dual agreement:
- Exclusive equipment partnership: Arcis Golf will outfit its properties exclusively with iFit’s family of brands, including Freemotion and iFit-connect equipment, and the new NordicTrack Ultra 1 commercial treadmill.
- Content production partnership: iFit has secured exclusive rights to film all new golf performance workouts and golf-fitness programming at Arcis Golf’s best-in-class destinations across the United States, further integrating the two brands’ leadership in fitness and sports.
The partnership expansion solidifies Arcis Golf as the home of iFIT’s official golf-fitness content, offering golfers immersive, on-location workouts filmed at some of the nation’s most beautiful clubs.
At Arcis Golf’s The Club at Ruby Hill in Pleasanton, Calif., the expanded partnership comes to life with the most recent installation of Freemotion commercial strength equipment inside the club’s fitness center, serving as the home for a new golf-centered strength training series on the iFIT platform. These workouts are designed specifically to help golfers build rotational power, stability, and control, bringing performance training directly into the environment where members play and train.
Ruby Hill joins other distinguished Arcis destinations featured on iFIT, where members can experience both in-club strength sessions and immersive outdoor workouts filmed across Arcis properties such as The Club at Snoqualmie Ridge (Seattle-area) and Arrowhead Golf Club (Denver-area). Whether walking a championship course or training inside a state-of-the-art fitness center, Arcis Golf and iFIT are delivering integrated golf-fitness experiences powered by Freemotion equipment and iFIT programming.
“This deepening partnership reflects our shared vision for the future of golf and fitness,” says Blake Walker, Founder, Chairman, and CEO of Arcis Golf. “Our members will benefit from world-class fitness experiences on and off the course, while iFIT’s global audience will discover Arcis Golf through exclusive, beautifully produced training content.”
“We’re thrilled to expand our partnership with Arcis Golf to include both content and equipment,” says Mark Watterson, CEO of iFIT Commercial. “Together, we’re redefining how golfers train, merging cutting-edge technology, expert coaching, and stunning golf environments to help every athlete play better and feel stronger.”
