With Rules Off the Table, New Opportunities Are Served

By | December 8th, 2017

2018 additions to the Libbey® Artistry Collection™ of premium tableware brands give free reign to creative expression.

Libbey Foodservice’s Artistry Collection now offers more choices for unique tabletop combinations, and the new Playground brand combines wood, slate and marble dinnerware and accessories.

An adventurous spirit has redefined—and reinvigorated—today’s fine dining. A buttoned-up wait staff and ornate presentations have been traded in for rolled sleeves, open kitchens and anything-goes tabletops.

Passion and character have prevailed over pomp, making fine dining more accessible for all.

Yet, one thing hasn’t changed. While patrons’ expectations for formalities have faded, they crave one-of-a-kind culinary experiences more than ever. Something cool, something shareable. Memories and flavors they’re willing to pay a premium price for. This new age of fine dining creates an endless array of enriching, playful and profitable opportunities for operators to explore.

In response to this surge of culinary creativity, Libbey® has expanded its Artistry Collection™ of premium brands. The 2018 additions give operators free reign on mixing and matching products in unique ways, along with serving novel experiences beyond traditional fine dining.

No matching? No problem.
The mix-and-match tabletop is in, and Artistry Collection now offers more choices to set the table with unique combinations that accent a venue’s unique vibe.

The newly added Playground brand provides a fun combination of wood, slate and marble dinnerware and accessories. These mixed-media options serve up extra character, while creating a more relaxed and natural atmosphere.

Additionally, the new Islands pattern from SCHÖNWALD (exclusively distributed by Libbey) is ideal for small, artistic arrangements. Winner of the prestigious Red Dot Award in the “Product Design 2017” category, Islands features organically shaped platters, plates, dishes and bowls that create a light and airy atmosphere. The pattern offers 11 unique pieces in elegant Noble China.

Newly added brands to the Libbey® Artistry Collection™, VIVA® Scandinavia high-trend tea service, and Playground dinnerware and accessories allow foodservice operators to serve the elevated tea experiences that are in demand.

Tea-ing Up New Profit Opportunities
Demand for tea is booming, especially with Millennials looking for healthy beverage alternatives to coffee or even alcohol. This new generation of tea drinkers expects a more elevated experience from their brew – one that matches that of a handcrafted cocktail or craft coffee. This demand for premium experiences presents additional opportunities to drive beverage profits.

A premium tea service allows operators to easily charge $10 to $15 per cup. Operators can offer a diverse selection of high-quality loose-leaf teas, along with elevated table-side presentations and infusions that enhance perceived value. Libbey has responded to this trend with the addition of VIVA® Scandinavia high-end tea service. Its contemporary selection helps serve an elevated, Zen-like presentation.

Designed in Denmark and handcrafted by skilled artisans, VIVA Scandinavia balances Nordic minimalism with premium materials to enrich the tea experience – from elegant presentation to maximizing infusions for better taste and aroma. The collection also pairs well with Playground accessories to design contemporary tea presentations.

These additions are featured in the 2018 Libbey Artistry Collection catalog—available now. The 2018 edition features and celebrates the passion and creativity that defines today’s fine dining world while offering several new ways to express unique culinary visions. To discover more, and to learn about Libbey’s complete tabletop solutions, visit foodservice.libbey.com.

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