Will these five drink trends influence your operation’s beverage menus? For members and guests, cocktails have become a more important part of the overall dining experience, rather than an afterthought. So as unique libations continue to move into the spotlight, club and resort properties are finding clever ways to elevate their beverage menus to reflect…
Pouring It On
Beverages sometimes take a backseat to food at clubs and resorts. But thoughtfully curated and promoted offerings of both spirited and spirit-free libations can reap high profit margins, while enhancing member and guest interest and loyalty.
Scotch Flourishes in Cocktails
Beverage expert Gaz Regan, who analyzed mixed drinks for his upcoming book, 101 Best New Cocktails, scheduled to be published in the spring, told Nation’s Restaurant News that scotch, bitter components, and herbaceous liqueurs are appearing in more cocktails. “Putting this list together has become a great tool for me, since it gives me a…
Dos Lunas Silver
Features: Smooth, ultra-premium, crystal-clear tequila Triple-distilled Made from 100% herbicide- and pesticide-free blue agave Immediately mixable in margaritas or other mixed cocktails Free of glycerin and calcium chloride Dos Lunas Tequila 915-533-2000 www.doslunas.com
Cocktails Can Get Casual and Creative, Too
On any given day, at least 20 guests in the know at The Saint Andrew’s Golf Club in Hastings-On-Hudson, N.Y., order “The Crazy Eddie”—and prefer that it be mixed by its creator, the indomitable, ever-good-natured Eddie Kopec, who has been tending the club’s bar for 37 years. Possessing an unerring memory for who wants which…
Lucrative Libations
By mastering the art of creative mixology, many clubs and resorts are now watching the profits pour in fro exotic new alcoholic beverage revenue streams.