By expanding its reach as a preferred destination while aggressively promoting a new membership option, The Shawnee Inn and Golf Resort is blending the best of all worlds.
The public debut of the boutique resort in Paradise Valley, Ariz., will feature 183 guest rooms in a two-building complex, an adjacent luxury suite, a loft wing containing 42 units, and a corner restaurant. The 18-hole Mountain Shadows Golf Course has been completely redesigned as part of the project.
Notable shifts in one of the industry’s key markets, Scottsdale, Ariz., reflect how club and resort properties must respond to new trends in golf, recreation and leisure.
Andrew Brosten came to ASU Karsten Golf Course in Tempe, Ariz., just last year from the prestigious Sanctuary on Camelback Resort in nearby Paradise Valley. Karsten, directly across the street from Arizona State University, is the home course for the highly successful Sun Devils golf teams, and is also promoted aggressively to the public by […]