Welcome to Camp Forever!

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Summing It Up Maintain the lowest staff-to-child ratio you can afford. Conduct background checks on staff and volunteers for added peace of mind. Be sure all staff and volunteers are properly trained in procedures and in general first-aid and CPR. Don’t be afraid to incorporate education into camps. Have your golf pro step in to […]

Making Tennis a Net Gain

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Summing It Up Integrate the tennis department with the rest of your staff, to help improve communication and accountability. Junior programs are the traditional key to success, but new trends such as cardio tennis can also build up a program. Pros who understand members’ needs and plan clinics and events accordingly are more likely to […]


Giving Spas The Treatment They Deserve

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With each passing day, spas are becoming more mainstream. Gone—or at least fading—is the idea that spas are nothing but a frivolous form of pampering. People are now going to the spa to look and feel younger and healthier. And so what if it happens to also be relaxing, and self-indulgent? After all, more and […]


Making a Splash

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Introducing well-rounded social and recreational dimensions into traditional clubs or resort settings involves more than holding member/guest cocktail hours or theme nights in the dining room. Many properties now realize that greater attention to fitness and recreation amenities is one of the best ways to attract newer and younger members, guests, and their families. Often […]


Not Wasted on the Young

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Children’s activity programs are a far cry from kids’ play these days. Across the country, club and resort personnel are now offering everything from babysitting services to full-blown preschools, as well as movie nights and arcade rooms, with many on the lookout for the next creative breakthrough that can help their properties become family destinations. […]