The only hint of golf at this Texas property is the owners’ and staff’s drive to make it “the Augusta of sporting clubs.”
Affinity For All
Pretty much any lure that’s thrown into the pond to first attract the interest of existing and potential members, and then securely hooks them, usually brings in something worthwhile.
Golf for Life
Golf is a game for life, and men and women with a penchant for athletics and competition will be drawn back to the game sooner or later if they learned it early on.
Fully Furnished
For club and resort properties that want to create a warm atmosphere conducive to socializing, interior furnishings aren’t just pretty to look at—they’re a must for doing business.
Cultivating Effective Turf Strategies
Club and resort properties are improving the conditions and playability of their golf courses with major regrassing projects.
Food Trucks Get On a Roll
Instead of requiring members and guests to come to the food, some clubs and resorts now have tricked-out vehicles that can bring creative and top-quality cuisine to any spot on the property.
Standout Summer
With a variety of public and private summer camp offerings available throughout the country, clubs are tasked with building an engaging program that stands out.
Equal Opportunity
A new youth golf program created by Sun City Country Club takes golf’s lessons and brings them to where the kids are: schools.
Ocean Reef Club’s Maine Lobster Roll
Submitted by Philippe Reynaud, Senior Director Culinary Operations, Ocean Reef Club, Key Largo, Fla.
Fried Fish Tacos
Submitted by Michael Matarazzo, Executive Chef, Farmington Country Club, Charlottesville, Va.
The Glamorous Outdoors
To give guests interested in camping a more comfortable experience, The Shawnee Inn & Golf Resort debuted its “glamping” (glamorous camping) amenity in August 2015.
Opening New Doors at the Pro Shop
Cutting-edge retailing at today’s clubs has gone far beyond hoping for quick sales as golfers check in for tee times. Today’s top shops offer a shopping experience that may not even involve golf.