Articles

Masters Moment

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The majority of the golf and club market is enjoying a period of stability that is a welcome relief from ten years of contraction, consolidation, and member attrition/transition.


Thoughts for the New Year

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Trump’s promise to deliver regulatory relief should translate to a more favorable business climate—particularly for small businesses, like clubs.


Joe Cool

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Arnold Palmer single-handedly took golf out of country clubs and into the mainstream. Quite simply, he made golf cool.


Just Shoe It

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Nike learned a lesson in the 14 years it sold golf equipment that took me 30 years to figure out: You can’t buy a golf game with a new driver or set of irons.


Plan B

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Happily, the majority of clubs have righted their ship by committing to Board governance focused on strategy and an empowered, skilled management team.