ClubCorp has acquired Norbeck Country Club in Rockville, Md., with plans for a multimillion-dollar renovation of the property’s dining amenities, social features, and other amenities. The city of Gulf Breeze, Fla., is in negotiations with Troon to take over operations of Tiger Point Golf Club, which has been managed by Integrity Golf since 2015.
ClubCorp has announced the acquisition of Norbeck Country Club in Rockville, Md. ClubCorp is planing a multimillion-dollar reinvention of the club that will feature new dining amenities, and improvements and upgrades to the club over the next two years.
“Norbeck Country Club is an exceptional, family oriented full-service club—a profile that fits nicely into our portfolio of clubs in the D.C./Maryland/Virginia area,” said Mark Burnett, ClubCorp COO and president. “We are very excited to now offer our members two outstanding clubs in the Maryland market.”
ClubCorp held a town hall meeting and extensive focus group interviews with members, which allowed company representatives to gain firsthand insight into the club’s needs and how the member experience could be enhanced.
“From the beginning of this process, ClubCorp went above and beyond to meet the needs of the club and the members, who couldn’t be happier to now have ClubCorp on-board,” said Nick Bobruska, president of the club’s board of governors. “With spring just around the corner, we all look forward to taking advantage of our new benefits and the many positive changes to come.”
Plans for the multimillion-dollar reinvention of the club include bringing stylish and new dining and social features to the clubhouse and patio, plus improvements to other amenities at the club. In addition, prior to the acquisition, the club began extensive pool-area renovations and improvements that are scheduled to be completed in advance of the Memorial Day weekend.
Set on 198 scenic acres, Norbeck Country Club offers 18 holes of golf with gently rolling fairways and small greens—one of the most beautiful and challenging courses in the Washington, D.C. metroplex. Additional amenities include casual and upscale dining, nine outdoor and three indoor tennis courts in a permanent tennis structure plus extensive tennis programming and team play for all ages and ability levels, an Olympic-size pool and wading pool.
The city of Gulf Breeze, Fla., is once again looking to change direction on the management of Tiger Point Golf Club, the Pensacola (Fla.) News Journal reported.
City officials are in ongoing negotiations to finalize a deal with a division of Troon to run the entire Tiger Point operation: the 18-hole east golf course, food-and-beverage operations, special events and the clubhouse, the News Journal reported.
Gulf Breeze Mayor Matt Dannheisser said he met with Troon representatives on March 14 “to iron details on a management agreement to take to the city council.” An item on the approval of an operations management services agreement with Troon Golf is listed on the city council’s executive meeting agenda for March 15, the News Journal reported.
It’s doubtful the agreement will be completed for the city council’s approval Wednesday, Dannheisser said, but the parties are moving toward resolution of a deal in the near future. “It’s highly probably and almost certain, but we’ve not signed on the dotted line quite yet,” Dannheisser said.
Gulf Breeze is working with Troon’s Birmingham-based Honours Golf division. Troon acquired Honours Golf in 2014 and the division is described as a collection of resort and private facilities strategically headquartered in the southeast, the News Journal reported.
“Troon is a global leader in golf course management with a powerful brand and with the resort and premier golf course communities, and we’re very excited that they see Tiger Point for the asset that it is,” Gulf Breeze Interim City Manager Samantha Abell said.
Kissimmee-based Integrity Golf Company LLC has operated Tiger Point—including the restaurant, Sunset Grille—since 2015. The company notified the city earlier this year of its intent to opt out of the management contract effective at the end of March, Dannheisser said. The mayor said the city had inside information that Integrity might make such a move, and as result the city began to look at other options for managing the course, the News Journal reported.
In early January, Dannheisser said there was “no discontent” with Integrity’s operations at the club. The mayor, though, did say he was interested in finding a new partner to run the food and beverage side at Tiger Point because Integrity didn’t have a full-fledged interest in the food and beverage operation at the club, the News Journal reported.
“Our relationship with Integrity is fine,” Dannheisser said at the time. “That’s not to say they can’t be doing a better job because they can, but things are going reasonably well.”
City officials “began picking up signals” indicating Integrity was not interested in fulfilling some of its obligations of its contract with Gulf Breeze, Dannheisser said. The city was also aware that vendors were not being paid by Integrity, the News Journal reported.
The company also had issues with water management at the course, and Sunset Grille was closed for one day in November for health department violations, the News Journal reported.
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